Basic Philosophy:
People give to people. They also give to truly worthy, realistic yet
inspiring causes. Be informed about what it is you are doing and whom
you are doing it for. All aspects of fundraising rely on personal relationships.
Don't be shy; show how much you care about helping our brothers and sisters
fighting HIV/AIDS. Through you, your sponsors will learn about our beneficiaries
first hand, get further educated on HIV/AIDS in New Jersey, and understand
why you and your teammates have taken on such an awesome challenge
We should never be afraid to ask for help in any form
in support of our cause.
Fundraising Tips!
Fundraising is never easy and we do appreciate the time and effort you
will be putting in to raise money for the New Jersey Ride Against Aids. Upon
registration for the Ride, you will receive a packet containing information
about each of our beneficiaries, facts about HIV/AIDS in New Jersey, and
pledge forms. Use this information to help in your fundraising. To get
started, follow these steps:
Step One: Set a goal.
How much money do you need or want to raise? Riders are required to
raise a minimum of $1500. Crewmembers are not required to fundraise,
but are encouraged to do so.
Step Two: Develop a plan.
Make a list of whom you will ask for a donation; friends, family, work
colleagues, neighbors, business contacts, clubs and associations. Ask
your boss! Many companies have matching gift programs. It is a tax efficient
way for your company to give to charity and a way for you to reach your
goal quickly. Will you be asking for donations face to face or will
you be preparing a letter writing campaign. If you are mailing letters,
don't forget to include a self-addressed, stamped envelope for your
sponsor to send in their pledge.
Step Three: Make a fundraising schedule.
Create a schedule of mailings, follow-up calls/mailings, and events.
Time goes by quicker than you think. Plan to reconnect with potential
sponsors if you haven't heard back from them in 2-3 weeks. This can
be done by a phone call or mailing.
What do you do in your spare time? Do you have children, or do your
friends have children? Are you a member of any clubs or gyms? Get them
involved in fundraising with you. Plan a simple fundraising event like
a bake sale or car wash. Select a fundraiser that all group members
can participate in and support.
Step Four: Start fundraising.
Ask absolutely everyone you know. Face to face is best. It's more difficult
for sponsors to say no if you are standing in front of them! Often they
will pledge a set amount, so try and collect it there and then to save
yourself time before the fundraising deadline.
SMILE! Be happy and never feel guilty about asking people to
sponsor you - you are doing something extremely worthwhile. Remember
to be excited and enthusiastic about the event, it really works!
Step Five: Be efficient and timely with your paperwork.
Please make sure all pledge donations arrive at the New Jersey Ride
Against Aids office accompanied by a pledge form with all necessary donor
information before the fundraising deadline of September 15, 2004. This form is the only way
to track pledges for each rider/crewmember. It is very important that
the pledge form has the correct rider/crewmember number on it. It is
also necessary for compiling information about our supporters for acknowledgment.
Step Six: Supporter participation.
Invite your sponsors to opening or closing ceremonies. It is a great
way to show them where their money is going and also to get them involved.
Step Seven: Thanks.
We believe that all donations and fundraising help should be acknowledged
in writing promptly after the Ride. We appreciate our sponsors and want
them to know it. Please keep accurate records of your sponsors. You
will be supplied with thank you cards to send to your sponsors after
the Ride.
Please contact your Ride
Coach or Pat Sherman
for additional help with fundraising.